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Director of Marketing
As Director of Marketing, Barb is often the first person prospective MARC USA clients encounter. This 30+ year MARC USA veteran heads business development strategies across offices, including prospecting, leading pitches and training MARCers across disciplines in business development. She’s that rare “people’ person who never loses sight of the big picture while skillfully juggling multiple balls and mastering myriad details. It’s no surprise that she began her career in account management on fast-paced healthcare, financial and retail accounts.
Barb has led the agency’s work on a number of important community causes including the United Way, the American Heart Association, the March of Dimes and the Center for Adolescent Pregnancy Prevention and is actively involved in industry trade associations. When she’s not orchestrating a major agency effort, she’s likely to be whipping up a feast for 50 hungry field hockey players and their families or creating one of her delicious Greek specialties.